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Growing your sales: what you must know first. Episode 261

Apr 01, 2025

Show Notes

I'm sharing one of the smartest (and simplest) ways to grow your ecommerce sales—without a big ad budget. But be warned: this strategy only works up to a point. If you miss the signs that it's time to shift, your sales could stall.

Tune in to learn the 3 things every store owner needs to understand to grow a profitable, sustainable business—plus how to use your Shopify data to know exactly what to focus on next.

What You'll Learn in This Episode:

  • Why acquiring customers is the first (and most expensive) thing to learn
  • How to calculate your true Customer Acquisition Cost
  • Why customer retention is your path to profitability
  • The one Shopify metric that will tell you to shift gears
  • How to find your “sweet spot” for growth

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